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Urban Road Product Information Management Platform

An internal PIM that imports supplier spreadsheets, validates product data, and creates files for Shopify, Zoho, and marketplace partners.

How the data moves—and what can fail.

Built for an Australian wall-art business whose catalogue data was spread across Shopify, Zoho, supplier workbooks, and marketplace templates.

Project flow
  1. Supplier data

    Collection workbooks and CSV source files

  2. Map and validate

    Reusable mappings, transformations, dry runs, and review

  3. Reviewed catalogue

    Products, variants, content, pricing, logistics, and eligibility

  4. Channel-ready output

    Shopify, Zoho, and marketplace-specific exports

How failures are handled

  • Bounded, resumable processing for large import and export jobs
  • Checkpoints, idempotent promotion, and reversible workflow stages
  • Blocking, warning, and informational validation before catalogue promotion
  • Audit history, monitoring, background-job controls, and role-based access
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Product overview

The overview introduces the catalogue and collection launch workspace.

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